Wednesday, September 30, 2009

Fast Forward

Google and Wharton have launched a YouTube Channel about Marketing and Advertising Called FastForward. Says the Intro Page: "Marketing is in the midst of a complex transformation. As consumers become more technologically sophisticated and choices multiply, marketing must adapt. Tune in to viewpoints from industry and academic thought leaders to acquire inspiring, empowering and actionable insights." Though the interface is a little buggy (and you can't link or embed videos...), it's interesting to have videos on the topic of consumer engagement and Web 2.0 from respected names in a single place.

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